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POL/GOV017

Social Media Policy

POLICY TITLE SOCIAL MEDIA
POLICY NUMBER POL/GOV017
DATE ADOPTED FEBRUARY 2013
DATE REVIEWED NOVEMBER 2018
TO BE REVIEWED NOVEMBER 2020
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policy-newPurpose

The purpose of this policy is to improve the effectiveness of Swan Hill Rural City Council’s
(Council) communication and engagement with the community.

Scope

This policy applies to all Council employees and Councillors.

Policy

Council is committed to actively using social media as a form of community engagement.

Council will establish protocols for managing Council’s social media platforms, including content approval, setting up new platforms, social media monitoring and comment management.

Council will also provide guidelines for employees and Councillors about the personal and professional use of social media platforms.

Related Policies

  • Website Directive – DIR/CORP225
  • IT Acceptable Use Directive – DIR/CORP218
  • Media Policy POL/GOV003
  • Disciplinary Policy POL/STAFF104
  • Corporate Credit Card Policy POL/CORP203
  • Communications Strategy 2015-2018
  • Privacy Policy POL/CORP211

Related Legislation

  • Copyright Act 1968 (Cth)
  • Defamation Act 2005 (Vic)
  • Local Government Act 1989 (Vic)
  • Privacy and Data Protection Act 2014 (Vic)

Signed: Cr Ann Young (Mayor)
Date: 13/12/18

For information on current legislation visit: